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How profitable are wedding planners?

Are you considering a career in wedding planning, but wondering whether the profession is financially feasible? Or maybe you’re a current wedding planner wondering if you’re making as much money as you could be. Either way, you’ve come to the right place! In this blog post, we’ll explore just how profitable wedding planning really is, including average salaries, factors that impact earning potential, and tips for maximizing your income.

What is the Average Salary of a Wedding Planner?

According to the Bureau of Labor Statistics (BLS), the median annual salary for all meeting, convention, and event planners (including wedding planners) is $49,370 as of May 2019. However, this figure can vary based on several factors, such as experience level, location, and the number and types of events planned.

For example, wedding planners in the United States make an average of $50,669 per year, according to Glassdoor. However, this can vary significantly by state, with planners in California and New York making the highest salaries at an average of $57,370 and $54,500, respectively.

In Canada, wedding planners can expect to make an average of $43,000 per year, according to SalaryExpert. Meanwhile, planners in the United Kingdom make an average of £21,000 to £25,000 per year, according to Prospects.

Factors That Affect Earning Potential

While the above figures provide a general idea of how much wedding planners can expect to earn, several factors can impact earning potential. Some of these include:

Years of Experience:

Like most professions, experience plays a significant role in determining earning potential for wedding planners. Those just starting out may earn less than the average salary but can expect to earn more as they gain experience.

Type of Clients:

The types of wedding clients you work with can also impact how much you earn. Higher-end clients with more elaborate weddings may be willing to pay more for your services, while budget-conscious couples may have a lower budget for wedding planning.


As previously mentioned, where you work can have a significant impact on how much you earn. Wedding planners in larger cities or popular wedding destinations may have more earning potential than those in smaller towns or less popular areas.

Maximizing Your Income as a Wedding Planner

If you’re hoping to increase your earning potential as a wedding planner, there are several strategies you can use. Here are a few tips and tricks to help you maximize your income:

1. Specialize in a Niche

By specializing in a niche, such as destination weddings or eco-friendly weddings, you can differentiate yourself from other wedding planners and potentially charge higher prices for your expertise.

2. Expand Your Services

Offering a wider range of services, such as floral design or catering, can help increase your earning potential, while also providing a more comprehensive and convenient experience for your clients.

3. Network and Build Relationships

Building strong relationships with other wedding vendors and industry professionals can lead to more referrals and new clients, which can ultimately increase your income.

4. Stay Up-to-Date on Industry Trends

Wedding trends and styles are constantly changing, so staying up-to-date on the latest industry trends and technology can help you provide more innovative and creative services, further setting yourself apart from competitors.


All in all, wedding planning can be an incredibly lucrative profession, with the potential to make well over the average salary with experience, specialization, and strategic business practices. While factors like location and clientele can play a role in your earning potential, there are still many ways to maximize your income and grow your business in this exciting industry.


Is wedding planning a good career option?

Wedding planning is a lucrative and exciting career. The job of a wedding planner is to coordinate and execute a couple’s wedding day visions, making sure everything goes smoothly throughout the entire process, from hiring vendors and setting up decorations to managing the day of the event. The role also includes managing budgets, negotiating prices, and handling any hiccups that may occur, ensuring every last detail is perfect.

One of the main benefits of becoming a wedding planner is the flexibility it provides. The work can be done either full-time or part-time, depending on your schedule and availability. Additionally, technology has made it easier for wedding planners to work remotely, allowing clients to connect with them online and from anywhere in the world.

Another advantage of becoming a wedding planner is the job security. People will always be getting married, so the demand for wedding planners will remain steady, even during economic downturns. This means that you will always have work to lean on, and the potential to grow your business is unlimited.

Wedding planning can also be very rewarding, both financially and personally. Wedding planners receive a percentage of the total wedding budget for their services, which means that there is a high earning potential if you are an effective and efficient planner. The job also provides an opportunity to make meaningful connections with clients, vendors, and venues and create lasting relationships.

Wedding planning can be an excellent career choice for those who are passionate about coordinating events, enjoy working closely with clients, and want the flexibility to work remotely. With its high demand, job security, and earning potential, it can be a very rewarding profession. As long as you have a passion for weddings and a knack for organization and attention to detail, wedding planning could be an excellent career choice for you.

What is the profit margin for a wedding planner?

Wedding planning is a lucrative business that offers many opportunities for entrepreneurs to make a good income. However, like any other business, it is important to understand the profit margins associated with this profession. So, if you are considering starting a wedding planning business, you may be wondering what kind of profit margins you can expect.

Typically, wedding planners are paid a percentage of the total cost of the wedding. This percentage can vary depending on the location, experience, and services offered. However, the general range is 10% to 20% of the total cost of the wedding. So, if a wedding costs $30,000, the wedding planner would earn anywhere between $3,000 to $6,000.

Apart from marketing, most of the expenses of a wedding planner are generally related to transportation costs. You may need to visit venues, meet vendors, and attend events related to the wedding planning process. However, these expenses are relatively low compared to other industries, and they do not impact the profit margins significantly.

In terms of profit margins, wedding planning offers an excellent opportunity to make a good income. With the percentage system, and the average wedding costing around $30,000, it is possible to make a profit of around 90% depending on services offered, location, and expenses.

In addition to the basic wedding planning services, weddings may also involve additional services such as consulting, design, and coordination. These additional services can help to increase the profit margins even further.

The profit margins for wedding planners are generally high, with a potential income of up to 90% on a single wedding. This makes wedding planning a lucrative business opportunity, especially for those who are creative, organized, and passionate about helping others create their dream wedding.

What is the highest salary for event coordinator?

Event coordination is a booming industry, and the demand for skilled event coordinators is increasing every day. It is a job that requires excellent organizational and interpersonal skills and can involve working long hours, especially during peak seasons. Consequently, many people are drawn to the industry despite its demands, and one crucial question that prospective event coordinators and those working in the field often ask is, what is the highest salary for event coordinators?

While there is no straightforward answer to that question, it is essential to understand that an event coordinator’s salary can vary depending on several factors, including experience, location, type of events, employer, and level of education, among others. According to data from the Bureau of Labor Statistics, the median salary for event coordinators in the United States is around $50,000. This figure, however, is dependent on several factors, as mentioned earlier.

For instance, event coordinators working in metropolitan areas such as New York, San Francisco, and Los Angeles may earn more than their counterparts in smaller towns. On the other hand, the type of events that an event coordinator handles can significantly impact their salary. Coordinating corporate or celebrity events can be more lucrative than community events or social gatherings.

Another factor that can affect an event coordinator’s salary is their level of education. While a bachelor’s degree is not necessarily a requirement to become an event coordinator, professionals with formal education may earn more than those without. Education provides individuals with the necessary skills and knowledge to run events efficiently, and this can be attractive to potential employers, leading to better salary packages.

Experience is another significant factor that can determine an event coordinator’s salary. Entry-level coordinators can expect to earn an average of $31,000-$40,000 a year, while experienced coordinators can earn up to $56,000 a year or more. Furthermore, an event coordinator’s salary may increase as they take up more significant projects or responsibilities, and this is why it is essential to continually update one’s skills and knowledge in the field.

While there is no single figure or range for the highest salary for event coordinators, it is clear that several factors may influence an event coordinator’s earnings. These include experience, education, location, and the type of events that they handle, among others. It is essential for event coordinators to prioritize their professional development to increase their earning potential and become more valuable in the industry.