With the recent closures of brick and mortar stores and as a result of the coronavirus pandemic, customers are looking to Azazie right now because they have a reputation of delivering high quality, made-to-order dresses faster other brands. As a result, Azazie has seen an influx of traffic to their site and customers looking to us to fulfill dress needs other companies haven’t been able to. Azazie is seeing about double the amount of orders that they normally would for this time of year.
As an online-based company, Azazie is able to help these brides and bridesmaids with some of their great features such as:
- Try-at-Home Program: Azazie has the largest bridal sample program in the industry, offering a unique try-before-you-buy option with rental sample dresses.
- Virtual Showroom: Azazie offers a virtual showroom (another platform that other brands have just begun adopting) which makes the process communal by letting brides invite relatives to see dresses together. Bridal parties can use the Azazie app and website to create a virtual showroom where the entire bridal party can participate in choosing styles and colors before ordering samples or finished dresses. Azazie customers created over 296,000 virtual showrooms created last year.